CARE
CARE positions itself as the future of preventive medicine, enabling people to gain deeper insights into their health through blood analysis, detect changes early, and optimize their overall performance.
Languages
English, Swiss German, Standard German
Deliverables
Organische Reels, Werbeanzeigen, Podcastfolgen
Scope of Services
Ideation, Creative Direction, Motion Design, Video Editing
Our Collaboration
Since June 2023, we have had the privilege of working with CARE, a Swiss healthcare startup, and actively shaping their video marketing strategy. CARE positions itself as the future of preventive medicine, using blood analysis to provide deeper insights into personal health, detect changes early, and optimize overall performance.
Results & Performance
• 2023: Supported CARE in creating hundreds of short videos primarily for performance marketing, but also for content marketing and organic lead generation.
• 2024: CARE expanded into the US, with our support through the production and post-production of paid ad campaigns, achieving numbers of up to 50 conversions per ad.
• 2025: The focus shifted further toward organic content, with an emphasis on high-quality testimonials and larger-scale organic productions. We also produced various collaborations with well-known CARE ambassadors and athletes, including Diego Benaglio (former professional football player), Kevin Fiala (ice hockey player), and Viran Morros (former professional handball player).
The goal of our partnership
Our main focus were performance marketing campaigns across Meta platforms (Facebook and Instagram), designed to drive lead generation and increase conversions. Complementing this, we developed organic formats such as TikTok and Instagram Reels to build reach and brand loyalty in an authentic way.
YouTube was also strategically leveraged with long-form content as part of content marketing initiatives, focusing on education and value. Alongside external content, we produced internal video projects to strengthen team culture and communication within the company. For the CARE App, we created numerous explainer videos that made complex topics easy to understand and visually engaging.
The visual style of CARE is clean, minimalist, and professional, with a strong emphasis on expertise. This brand image was consistently reflected across all elements of the video production, from color design and subtitles to motion design and visual effects.
Paid Ads & Commercials
Similar Projects
Frequently asked
Questions
Any Questions? You’ll find clear, concise answers to the most common questions in our FAQ section.
We help you
In a focused, short, no-obligation call, we identify improvement opportunities in your video content and, if relevant, show how we can help you reach your goals.