Besser Finanzen
As a financial startup, BesserFinanzen helps employees make the most of their investments.
Languages
German
Deliverables
Video Sales Letter (VSL), Performance Ads, Commercials, Social Media Content
Scope of Services
Creative Direction, Motion Design, Special Effects (VFX), Video Editing
Unsere Zusammenarbeit
As a financial startup, BesserFinanzen helps employees make the most of their investments by identifying and unlocking relevant tax benefits and funding opportunities. Although the company had already been established in the market for some time, it was preparing for a new launch. For this, a compelling Video Sales Letter (VSL) for the landing page as well as multiple video creatives for performance marketing were required.
Ergebnisse & Performance
• 2025: Launch of BesserFinanzen’s new advertising campaign with a fully redesigned website, a creative VSL, and multiple image and video ads designed to attract new customers.
• 2025: The videos we produced together continue to form the foundation of BesserFinanzen’s marketing strategy, with further results expected by the end of 2025.
Paid Ads & Commercials
The goal of the Video Sales Letter was to present all relevant information in full, without omission. This is reflected in both the video style and its content. The core of the entertainment value was built around numerous animations (primarily dynamic text animations) complemented by custom-designed graphics to highlight key messages. The density of overlays and visual elements was intentionally kept at the upper limit, fully aligned with the client’s request.
To guide viewers through the video and clearly communicate the benefits of the service, we relied on engaging bullet points and lists that provided structure and enhanced clarity. In addition, visually prepared testimonials and customer reviews were integrated to strengthen trust, which is a decisive factor, especially in the financial sector.
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Frequently asked
Questions
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We help you
In a focused, short, no-obligation call, we identify improvement opportunities in your video content and, if relevant, show how we can help you reach your goals.